SEO and Content Associate

We're seeking an innovative organic growth specialist to revolutionize how our target market finds and engages with Fundsunite. This role goes beyond traditional SEO playbooks—you'll be pioneering the future of Answer Engine Optimization (AEO) while owning our entire website experience. You'll be constantly testing new approaches, leveraging AI tools daily, and optimizing for both traditional search engines and emerging AI-powered answer engines. This role reports to the VP of Demand Generation.

What will I be doing?

Next-Generation Search Optimization

• Lead our transition from traditional SEO to Answer Engine Optimization (AEO), optimizing content for ChatGPT, Perplexity, Google AI Overviews, and other AI-powered platforms
• Develop and execute innovative SEO strategies that capture high-intent prospects in private capital markets
• Create structured, authoritative content that AI engines cite as definitive answers about relationship intelligence and deal flow optimization
• Implement advanced schema markup, featured snippets optimization, and conversational search strategies

Website Performance & Optimization

• Own and continuously optimize our Webflow website for conversion, speed, and user experience
• Build, test, and iterate on landing pages, product pages, and conversion funnels
• Implement A/B testing frameworks for website elements, messaging, and user journeys
• Manage technical SEO including site architecture, redirects, XML sitemaps, and Core Web Vitals